Faculty & Staff Directory
Jose V Ruiz-Resto
Assistant Professor
School of Music/Area Coordinator of Music Business & Entrepreneurship

A trailblazing arts entrepreneur, internationally-acclaimed cross-genre peforming/recording artist (i.e. as a flutist, saxophonist, bass guitarist, composer, keyboardist, and global percussionist), and record producer of his generation, Dr. José Valentino Ruiz enjoys expressing his entrepreneurialism within the award-winning creative enterprises, JV Music Enterprises (Founder and Creative Director), Hayden5 (Resident Media Composer), and Worldwind Music Ltd. (Global Ambassador).

His creative ingenuity, collaborative spirit, keen business accumen, and missiological prowess has led to him to produce 130+ albums (20+ as an artist), perform 1400+ concerts, keynote 50+ university residencies, lead 40+ non-profit mission trips with churches, generate millions of dollars in revenue for various creative companies, deliver 100+ master classes, compose for 30+ film documentaries/media production, publish numerous research articles, and co-find/direct ground-breaking music entrepreneurship virtual summits that are ventured with leading arts business organizations in North America, South America, Asia, Africa, Europe, and the Middle East.

An expert in improving business sustainability, scalability, visibility, and expansion within the Post-COVID multimodal creative economy, José Valentino Ruiz is continuously hired to consult businesses (i.e., sole-proprietors, partnerships, non-profits, C-corps, and S-corps) on resetting their company infrastructure to maximize multimodal marketability, increase ROI's, and improve intercultural impact via products/services. Passionate about sharing the knowledge with others, José Valentino Ruiz has published articles that highlight his business, entrepreneurial, pedagogical, and innovation-improving frameworks and models in the Journal of Arts Entrepreneurship Education, Journal of Popular Music Education (x2), National Association for Music Education, International Journal of Community Music, Voyage Magazine, Canvas Rebel Magazine, Billboard Magazine, Downbeat Magazine, The Conversation, and more. His album production work has been highlighted in the New York Magazine, LA Times, Billboard, Today Show, CNN Entertainment, ETOnline, The Washington Post, Yahoo!, and other outlets. Moreover, José Valentino Ruiz was appointed in 2023 as Co-Editor of the flagship journal in the field, Artivate: A Journal of Entrepreneurship in the Arts

As a leader and as a collaborator, projects involving José Valentino Ruiz have earned many of the world's most prestigious accolades in multiple fields (i.e., recording arts and sciences; television and film; communications; business & entrepreneurship; and education) including Inc. Magazine's Best in Business® Award (category: Advertising w/ Hayden5); four Latin Grammy® Awards (i.e., 2022 Best Christian Album in Spanish Language; 2022 Best Latin Children's Album; 2020 Best Contemporary Classical Composition; 2019 Best Christian Album in Spanish Language); two Latin Grammy® Award Nominations (i.e., 2016 Best Instrumental Album; 2015 Best Latin Jazz Album); Emmy® Award (i.e., 2018 Best Cultural Documentary); Global Genius® Award (i.e., 2022 Outstanding Teacher Award); ten Global Music® Award (i.e., 2022 Contemporary Classical Album (x2); 2022 Mixed-Genre Album; 2022 Alternative Music Album; 2022 Vocal Jazz Album; 2022 Experimental Music Album; 2022 Nuevo Flamenco Album; 2022 Funk Fusion Album; 2018 Album of the Year; 2018 Meditation Music Album); Parents' Choice® Award (i.e., Best Children's Music Album); fifty-three  DownBeat Music® Awards -- record holder (i.e., 42 awards as a competitor and 11 awards as a faculty advisor in the following categories: jazz soloist, blues/pop/rock soloist, small jazz group, blues/pop/rock group, Latin group, engineered studio recording, engineered live recording, and classical soloist); Arpa® Award (i.e., Best Male Vocal Album); Arpa® Award Nomination (i.e., Album of the Year); Dove® Award (i.e., Spanish Language Album of the Year); Guitar Foundation of America's International Composer® Award (for "Elohim"); Fast Company's Top 10 Most Innovative Companies® Award (w/ Hayden5); Inc. Magazine's Power Partner® Award (i.e., Best B2B Business in Media w/Hayden5); AIVA's Davey® Award (i.e., Gold Medal for Virtual & Remote Experiences in Music); AVA Digital® Award Winner (i.e., Gold Medal for Music Video); USF's Outstanding Young Alumni® Award; Hillsborough County's (Tampa Bay) Commendation® Award for Excellence in Community Entrepreneurship; among many other peer-reviewed awards. To view the complete list of awards and their categories, click HERE.

Currently, José Valentino Ruiz is Program Head of Music Business & Entrepreneurship at the UF School of Music; Affiliate at the UF Center for Arts, Migration, and Entrepreneurship; and is the former Co-Chair of Business, Entrepreneurship, and Career Planning working group at the UF College of the Arts. Academically, José Valentino Ruiz holds the following degrees: the Bachelor of Arts (BA) in Music Theory; Master of Music (MM) in Instrumental Performance; Doctor of Ministry (DMin) in Global Outreach & Missiology; and Doctor of Philosophy (PhD) in Music Education.

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