Background

The moringa tree is fast growing and drought resistant and has the added value that its leaves are protein-rich. Thus, the powder—which can be added to all types of food—provides a rich and low-cost source of protein for malnourishedchildren and is especially beneficial to those with HIV AIDS. Swaziland has a high rate of child malnutrition, due in part because they have the highest per capita HIV AIDS rate in Africa.

Objective

Collaborate with NGO Impala Development Services to create a name, identity, and packaging for Moringa Powder to be sold in Swaziland and South Africa.

Outcome

Students worked in groups of 4–5 to develop 3 proposals.